Crazy! Win Handwritten Lyrics from Lori McKenna

But first this important message:

This week’s theme on the Lyrical Venus Radio Hour is Crazy! From slightly strange to completely insane, that off-center state of mind is familiar to many a female singer songwriter, even if only through observation!

Listen Tuesday 9AM CST. Tune in to 100.1 FM in Fairfield, or online from anywhere.

One of the songs this week will be I’m Not Crazy by Lori McKenna. Regular readers know I’m a big fan of hers. So of course when I heard about Lori’s latest contest to win a sheet of framed handwritten lyrics I was happy to post her contest widget:

Banner 2 Banner 1 go!

Feed and email readers may need to come to the blog to check out the widget

The widget is set to open to the contest tab, but click around on the other tabs to listen to song samples and watch videos. And if you love Lori too and want to put this widget on your blog, Facebook, MySpace or other webpage, just click the “Grab it” button on the top right to select your proper snippet of code for re-posting.

The other reason I wanted to post about this is I’ve been seeing a few musicians both offering widgets and giving away lyrics as prizes lately and I think both are pretty cool ideas. It also reminded me of this blog entry by Bob Baker. In it, he highlights one of Seth Godin’s 14 “things you can learn from the music business (as it falls apart).”

One of the most fascinating parts to me from Seth’s article was this:

“Many musicians have understood that all they need to make a (very good) living is to have 10,000 fans. 10,000 people who look forward to the next record, who are willing to trek out to the next concert. Add 7 fans a day and you’re done in 5 years. Set for life. A life making music for your fans, not finding fans for your music.”

10,000 is the number of people living in my city. That doesn’t seem like so much. Of course not everyone in one town is going to like the same type of music, but it puts things in an interesting perspective. And as Bob points out “Of course, it’s not the number of people on your list that allows you to make a living. It’s how you use it and deliver benefits and experiences that people are willing to pay for. But building the list is the crucial first step.”

I’d never heard of this 10,000 person threshold, but it makes a whole lot of sense, as does Bob’s advice to use that list well. There’s a big difference to me on MySpace between the people who apparently randomly request to be friends, and the ones who take the time to leave a message or the new little quick note you can leave when making that friend request. It can sometimes take me a month to approve new friends because I want to properly take the time to listen to their music and leave them a comment. But if someone sends me a personal note about why they like my music, I’m much more likely to approve them right away. It’s those second types of people who are building their lists intelligently and have a greater chance of success. It’s also those people who are more likely to respond to my comments and messages and build a relationship that ensures the minute they come out with a new album I’m more than happy to part with my hard-earned cash as a small token of thanks for all they have given me. I’m also more likely to write about them in my blogs, post their banners on my site and re-post their touring information bulletins. And think of it this way too – isn’t it a lot harder to say no to a friend than to a stranger?

Relationships of any kind aren’t something you can manufacture, they take time and energy to build and maintain, but once you’ve established a good one, it’s often easy to slip back into a comfortable rapport even if you haven’t seen the person for a while. And there’s a big difference between building a true relationship and just beefing up your list. For example, again on MySpace, the difference between someone who writes a “Hey, we should be friends, listen to my music!” and someone who writes, “Wow, your song [title] really moved me.” or even “Hey, I’m a fellow songwriter coming through your area, can you recommend to me any places to play?” (People like to be asked for help, it makes them feel important. 😀 )

And of course I think all of this applies to other areas of life too, besides music!

So there’s your deep thought for the day, even I wasn’t expecting it, heh heh. I’m curious, has anyone else heard of that 10,000 people threshold?

2 Responses to “Crazy! Win Handwritten Lyrics from Lori McKenna”

  1. Missy k says:

    I’m always the last to adopt any new technology. When a real-life friend invited me to join a social networking service a few years ago, the first time a “stranger” sent me a friend request I was like, huh? I don’t know you! But it’s kind of cool the way things work in the online world. It’s a lot less threatening to drop someone a note on their blog or in a social networking site than it would be to approach that same person in a coffee shop or whatever. Or maybe that’s just an introvert talking…

  2. Heather says:

    Ah, a fellow introvert! I’ve realized in the past year that I’m a bit of a social network geek. Partially because, yes it’s much easier for me to approach people online than in the real world. For example I “met” Dawn and Will online first and when I finally saw them in Cafe P I did go up to say hi, but after that I wasn’t sure what else to say! 😛 I’d love to get good at both online and offline interactions, and I think I AM getting better honestly, because of the practice I get online.

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